SAY HELLO TO

YOUR BIG IDEA BROUGHT
TO LIFE AND TO MARKET

WE SEAMLESSLY CLOSE THE GAP FROM CONCEPT TO MANUFACTURING THROUGH DESIGN.

WE ARE PUZZLE
JACOB
ROTHMAN
I am one of the Co-Founders of Velong Industries. We are based in Yang Jiang, China and produce grill and kitchen products for brands such as Weber, Charbroil, Cuisinart, Taylor, and OXO. We have multiple factory locations, including facilities in Vietnam, and India. We currently have over 500 skilled staff and workers and are compliant with most major retailers around the world.
Additionally, I helped launch and manage the leading consumer products incubator, Platfom88. I’m passionate about helping the startup community. Our company has worked with Kids Basixs, Stojo, Firebox, Ullo, Hidrate, Mighty Mug, Hand Ground, Fellow, Welly, Crunch Cup, and over 200 similar emerging brands.
Richard
SMIEDT
My career spans 30 years and six continents, I have developed a specialty of reimaging consumer product categories through design. I have created multiple brands and thousands of products and helped scale them through product development and a network developed through the years..
Ernest and Young Entrepreneur of the Year Finalist: Winner of Red Dot, Good Design: Edison Awards. Best in Biz and one of the 100 most innovative companies in America and Crains Fast Fifty. Founder and Creator of bobble and have helped shape brands such as Breville, Bump, Casabella, Cusinart, Hip, Remodeez, Sabco, Seventh Generation, Stojo and Traeger.

AND DESIGN IS THE CORNERSTONE OF ALL OUR PROJECTS
The only true way to be differentiating in any market is by uniqueness in design. Design of functionality, manufacturability, brand, material use, styling, distribution, and everything that increases a products chances of success.
And the key to manufacturing the design intent is close collaboration between design and engineering. Our organization is built on the fusion of design and engineering, minimizing development time for every project we take on.
ALL MANUFACTURED AT OUR
STATE OF THE ART FACTORIES
10 FACTORY LOCATIONS
1,700 WORKERS
20 ASSEMBLY LINES
Working with a wide range of machines, sustainable materials, and products, specializing in metal and plastic consumer goods.
+ Brush Production
+ Coating
+ Electronics
+ Heat Transfer
+ Laser Logo
+ Metal Stamping
+ Modern Warehousing
+ Plastic Injection Molding
+ Printing
+ Product Assembly
+ Silicone Production
+ Silk Production
+ Stainless Steel Bottles
+ Surface Mount Technology
+ Testing
Our team of skilled and specialized workers operate out of our state of the art facilities, manufacturing and distributing full runs of high quality product.
SETTING YOU UP FOR SUCCESS
Through years of experience we know exactly what it takes to bring a product to market, when to initiate the next step and how to set you up for success.
100+ LIVE PROJECTS
1,000+ PRODUCTS DEVELOPED
10 FACTORY LOCATIONS
4 COUNTRIES
1,700 WORKERS & STAFF
5 OFFICES
Los Angeles | Shanghai | Sydney | Ningbo | Yang Jiang
IN-HOUSE BEST OF CLASS DESIGN
IN-HOUSE ENGINEERING
5 LOGISTICS & DISTRIBUTION HUBS
Shanghai | Sydney | Ningbo | Shenzhen | Yang Jiang

OUR PROCESS
Through years of experience we know exactly what it takes to bring a product to market, when to initiate the next step and how to set you up for success.

OUR PROJECTS
We’ve brought thousands of products to market, always with a focus on design, costs and sustainability.